Asher Afriat is the founder and President of Israel Seminar Group, and the driving force behind it. An avid storyteller, he is considered one of Israel’s most prominent guides, informal educators and advocates, integrating in-depth experience with a strong sense of service. His talent lies in his ability to make the beauty and complexity of Israel accessible to any visitor who wants to experience it first-hand. Asher is highly dedicated to his clients and committed to the vision that stands at the base of Israel Seminar – creating life changing experiences.
CHIEF FINANCIAL OFFICER
Moran was born and raised in the southern city of Sderot. After her army service, Moran moved to Beer Sheva to earn her degree in economics and accounting from Ben Gurion University of the Negev. She relocated to Tel Aviv to start her professional career as an intern at PWC and has been living in Tel Aviv for the past eight years. Prior to working at Israel Seminar, Moran was a Manager of Financial Systems for one of the biggest supermarket chains in Israel. At Israel Seminar, Moran is accountable for the administrative and financial operations of the company.
Shani Marciano Sade
Shani was born and raised in Holon, Israel. After completing her 3 and a half years of military service as an Education officer she felt like she wanted to contribute more to her country, so she joined the Jewish Agency and flew to the States to become a summer camp counselor. Shani returned to Israel and joined a special training program offered by the Israeli Ministry of Tourism to become a tour guide so that she could literally feel every rock, walk every path and climb every mountain. For the past 5 years, Shani has been helping tourists best experience Israel by planning and executing countless trips, using her unique perspective and vast experience. In this period of time, Shani is also a devoted mother to 4-year-old Ella and 1-year-old Assif.
SENIOR TRAVEL ARCHITECT
A true Israeli, Shilgit was born and raised in this country, and would rather live nowhere else. Tourism has always been her passion, and her unique name and charming personality make her unforgettable. Implementing her extraordinary social skills and vast experience, Shilgit is a true multi-tasker ensuring that each and every client is 100% satisfied and as passionate about Israel as she is. Shilgit speaks fluent French, Spanish and English and enjoys peaceful evenings at her moshav home with her husband and three children.
Junior Travel Architect
Sol was born and raised in Kibbutz Or HaNer, located within the Gaza envelope. Her parents hailed from Argentina and moved to Israel due to their Zionistic values and intended to pass on their love for the country on to their children. Sol enlisted in the IDF as a medic in a classified Air Force unit, where she served for 6 years. When the opportunity to work at Israel Seminar presented itself to Sol, she knew this was the company that aligned with her values and ideology. Her love for Israel and the Negev where she grew up drives her mission at Israel Seminar every day. In her spare time, Sol loves to attend the theater, listen to live music and spend quality time with her family.
Growing up in a Jewish community in London, Katie has always had a connection to Israel. After visiting Israel as a teenager, she fell in love and spent a number of years returning to Israel and traveling all over the country. Finally, in 2015, she made Aliyah and discovered even more things to love about Israel and is still finding new exciting things every day. Together with a growing love for Israel and a background in Events and Tourism, Katie brings professionalism and expertise to the job to ensure the highest quality is always reached. Working at Israel Seminar allows Katie to combine her professional career with a personal passion and love for Israel, which for her, is just a dream come true!